Category: eSports Betting

Esports has grown into a billion-dollar industry, drawing millions of fans, high-stakes tournaments, and now—major sponsorships and endorsements. As betting becomes more intertwined with competitive gaming, these brand partnerships play an increasingly important role in shaping the landscape of esports betting. From visibility to market expansion, sponsorships don’t just support teams and events—they also influence betting behavior,… Continue reading The Role of Sponsorships and Endorsements in Esports Betting

As esports continues its rise to global popularity, it’s also becoming a serious player in the betting world. While traditional sports betting remains dominant, esports betting is gaining ground—especially among younger, digitally native audiences. But how do these two forms of betting really compare? From game types and betting markets to odds and audiences, there are clear similarities—and important… Continue reading Comparing Traditional Sports Betting and Esports Betting